Here at Moovweb we're excited to announce the launch of Vitacost's new Moovweb-powered mobile website!

The key ingredient: social mobile shopping. With added functionality for product recommendations and purchase tracking, Vitacost's new site allows customers to link up with friends and coordinate common interests, see what products are being shared, and receive personalized recommendations for new releases.

CMO David Zucker notes that working with Moovweb was "seamless" and "extremely efficient"!!!

Check out the transformation:

Read the full press release for more details.