Stage 3 – Shipping Method
1. Link Shipping Options with Cost
61% of users abandon carts due to excessive costs.
16% of users abandon carts due to slow delivery time.
Free shipping is highly sought after, especially among younger demographics.
2. Build Convenience into the Checkout Process
Simple and atomic pages help to create a smooth checkout experience.
3. Lay It Out
Having the user hunt for the next required action increases the time that the user spends in the checkout process and decreases the chance of the user completing the purchase.