SAN FRANCISCO, CA (PRWEB) JULY 15, 2015
Moovweb, the pioneer in powering engaging mobile experiences for the world’s leading brands, announced the launch of its Optimize mobile experience optimization (MEO) platform. Moovweb Optimize is the industry’s first MEO platform that enables companies to grow revenue, engagement and brand loyalty by providing device-specific, contextual mobile experiences that convert up to 70 percent better. The company also launched its free mobile performance tool, MoovScore, to help companies assess their technical performance versus their industry peers.
With 1.2 billion people globally accessing the web from their phone, companies are allocating more time and resources to optimizing mobile experiences. Each form factor, whether desktop, tablet or phone, presents new challenges that need to be optimized at the moment of engagement. Moovweb has been the leading solution for companies looking to build and launch optimized mobile experiences for any device quickly and effortlessly. Now, with the launch of Optimize, companies that embraced responsive web design no longer face constraints on site usability, performance, or the delivery of personalized, contextual experiences. The Moovweb MEO platform combines screen adaption, conversion optimization and delivery acceleration capabilities, so companies can now optimize their existing mobile site quickly and create mobile experiences that generate superior customer lifetime value and revenue.
“Brands are losing customers to competitors by not reaching, engaging and converting through mobile,” said Ajay Kapur, CEO and Founder at Moovweb. “We are helping our customers tackle critical mobile deficiencies, improving perceived speed by up to 45 percent, doubling conversions and driving increased revenue and customer satisfaction. Optimize allows our customers to deliver rich, context appropriate experiences targeted for personalization, usability, navigation flow and speed.”
“Moovweb is a critical partner in reaching our goal of delivering a truly optimized mobile experience for our customers that responds to their personalized needs,” said Kim Stromberg, Director of Mobile and Omnichannel at Charlotte Russe. “Moovweb helped us to optimize our site speed, and we experienced an average increase of 37 percent. Speed on mobile is paramount, and these changes have helped us to grow our mobile web business by 71 percent. It’s great working with Moovweb because the platform fine tunes usability and performance, helping us to make strategic improvements that move the needle in a big way.”
Moovweb pricing is based on page view volume as well as the number of optimized endpoints delivered, such as an iPhone, iPad, Android smartphone, or Android tablet. Additionally, companies interested in evaluating how their mobile site compares to the best possible experience, and how it compares to the industry average, can go to: http://www.moovscore.com
Moovweb allows customers to transform their mobile or desktop sites into fast, engaging, high-conversion experiences. The company provides the only mobile experience optimization platform that delivers high performance, contextual experiences on any device, so companies can increase mobile conversions by as much as 70 percent. Context is the fuel that drives engaging mobile experiences. Over one third of mobile users in the United States engage with rich, contextual mobile experiences powered by Moovweb. Leading brands such as Nordstrom, AIG, Kaiser, Panasonic, McKesson, Fairmont, Campbell’s and many more use Moovweb to boost their mobile conversions by delivering personal experiences in a fraction of the time and effort compared to alternative solutions.