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Moovweb Joins Demandware Link to Accelerate Commerce Innovation

San Francisco, CA, April 23, 2014 – Moovweb today announced that it has become a Demandware LINK Technology Partner. The best-of-breed community is committed to accelerating the adoption of innovative commerce technologies that are complementary to the Demandware® Commerce platform. Moovweb has developed a pre-built integration between its platform and Demandware Commerce, enabling Demandware clients to implement Moovweb’s experience optimization solution in a fraction of the usual time.

“We’ve seen tremendous growth in mobile over the last few years, including the migration of commerce to mobile devices,” said Tom Griffin, SVP, Corporate Development at Demandware. “We’re pleased to have Moovweb join our LINK technology ecosystem. The certified cartridge can help customers deliver optimized user experiences that can lead to increased conversions and drive revenue.”

Raymond Conesa, Director of Ecommerce Operations at Perry Ellis, stated, “Moovweb is a cloud-based platform powering and delivering user experiences optimized for any device. As the fastest-growing mobile solution, Moovweb enables market leaders to launch new experiences fast, iterate often and deliver better business results. We’re very pleased with the Moovweb integration on Demandware Commerce. Moovweb’s technology has given us more flexibility in building out custom mobile designs, and the simplicity of the platform has enabled us to roll out our own Moovweb-enabled sites after a little help with the first one from our partner 64Labs, helping us lift conversions on both smartphones and tablets.”

By moving a site’s presentation layer to the cloud, Moovweb separates how an experience looks from the underlying business logic that powers it. This allows for the development and delivery of high-performing mobile experiences in a fraction of the time and effort.

“We are thrilled to be a Demandware LINK technology partner. Our platform allows retailers to quickly launch new experiences optimized for any device, with faster performance, ultimately leading to better conversion rates,” said Ajay Kapur, CEO of Moovweb.

The Demandware LINK Technology Partner Program provides Demandware clients with a rich of set of pre-built integrations to cutting-edge commerce technologies and applications that can unlock revenue-generating opportunities and enhance the brand experience. By reducing the cost and complexity of integrations, Demandware LINK allows retailers to adopt innovative third party technologies quickly and cost-effectively, allowing them to accelerate time to market and realize a faster return on their investment.

About Moovweb

Moovweb is a cloud-based platform powering and delivering experiences optimized for any device. As the fastest-growing mobile solution, Moovweb enables market leaders to launch new experiences fast, iterate often, and deliver better business results. Founded in 2010, Moovweb is headquartered in San Francisco, with offices in New York and London. Powering experiences for today’s market leaders – including Macy’s, Panasonic, and Forever 21 – Moovweb delivers to nearly 60 million mobile customers every month.

Moovweb® is a registered trademark of Moov Corporation. All other registered and unregistered trademarks in this document are the sole property of their respective owners.