Moovweb Blog

Insights and best practices on mobile web technology from Moovers.

The Sixth Stage of the Checkout Journey – Account Creation and Guest Checkout

Stage 6 - Account Creation and Guest Checkout 1. The Case for Guest Checkout A study by Moovweb found that shoppers are 1.2 times as likely to select guest checkout…

The Fifth Stage of the Checkout Journey – Order Review

Stage 5 - Order Review    1. Design the Order Review Page for User Efficiency Smooth transitions between the primary order review page and the various sections that get edited…

The Fourth Stage of the Checkout Journey – Payment

Stage 4 - Payment   Don't let the checkout process become the ultimate buzzkill to your user's in-the-moment shopping spree. Use these three tips to manage the payment stage at your…

The Third Stage of the Checkout Journey – Shipping Method

Stage 3 - Shipping Method   1. Link Shipping Options with Cost 61% of users abandon carts due to excessive costs. 16% of users abandon carts due to slow delivery time. Free…

The Second Stage of the Checkout Journey – Shipping & Billing Info

Stage 2 - Shipping & Billing Info   If retailers give the user a clear, focused, streamlined and lightweight mobile checkout flow  — while recognizing the advantages and limitations of…

The First Stage of the Checkout Journey – Viewing the Shopping Cart

Stage 1 - Viewing the Shopping Cart   Once consumers enter the mobile checkout flow, only 42% complete their transactions. The good news is that there are many common design,…

How to Design a Mobile Checkout Flow That Converts

Checkout is the most important part of your entire web experience because that is where all the work you’ve put into customer acquisition, education and retention actually converts to revenue…

The Truth About Guest Checkout: A Surprising Finding

Shop online, and you're likely to come across the following choice: sign in or use the guest checkout. Guest checkout is quick and convenient. Logging in requires more commitment -…

Grow Revenue By Boosting Mobile Checkout Conversion Rates

It is 2017 and checkout today is still fundamentally broken, especially on mobile. The most salient evidence of that is the fact that the abandonment rate for checkout is still…
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